Wayne baskin

Wayne Baskin

$5.00 / min
(Hourly rate $300)

I can help you with • Website and Mobile Site Reviews • Advice around technology selections and system implementations • User Experience • Advice on building killer tech and product teams • Managing growth in your business • Pricing strategies • eCommerce Business Strategies • Distribution Centre design and automation • Review of Existing System Implementation At Booktopia, as CTO I design and lead the technology and product teams that design and build all internal systems and integrate with external systems. As Deputy CEO I oversee all Strategy in the business and work with the COO to oversee all operations from Customer Service through to the Distribution Centre. I formulate Booktopia's vision and strategy across all areas of the business and sit on Booktopia's Board. In my time at Booktopia I have personally built Booktopia's website and designed and developed our custom built Warehouse Management System which integrates into our fully automated Distribution Centre. I have also specified, designed and managed the implementation of our custom built Customer, Order and Content Management System. I also lead the design and implementation of the Booktopia mobile site which won the 2016 ORIA award for best Mobile Commerce Site. I was recently a finalist for the Online Retail Industry Recognition Award, named as one of Inside Retail’s Top 50 People in E-Commerce for 2016 and in was finalist for the BRW’s Best Rising Star Award. I am also an advisor to a number of tech and online companies and am a Non-Executive Director for Car Next Door.