$5.00 / min
(Hourly rate $300)
I can help you with • Website and Mobile Site Reviews • Advice around technology selections and system implementations • User Experience • Advice on building killer tech and product teams • Managing growth in your business • Pricing strategies • eCommerce Business Strategies • Distribution Centre design and automation • Review of Existing System Implementation At Booktopia, as CTO I design and lead the technology and product teams that design and build all internal systems and integrate with external systems. As Deputy CEO I oversee all Strategy in the business and work with the COO to oversee all operations from Customer Service through to the Distribution Centre. I formulate Booktopia's vision and strategy across all areas of the business and sit on Booktopia's Board. In my time at Booktopia I have personally built Booktopia's website and designed and developed our custom built Warehouse Management System which integrates into our fully automated Distribution Centre. I have also specified, designed and managed the implementation of our custom built Customer, Order and Content Management System. I also lead the design and implementation of the Booktopia mobile site which won the 2016 ORIA award for best Mobile Commerce Site. I was recently a finalist for the Online Retail Industry Recognition Award, named as one of Inside Retail’s Top 50 People in E-Commerce for 2016 and in was finalist for the BRW’s Best Rising Star Award. I am also an advisor to a number of tech and online companies and am a Non-Executive Director for Car Next Door.
$4.17 / min
(Hourly rate $250)
As the Chief Marketing Officer at Showpo, I’m leading the fashion e-commerce retailer into global growth. I have over 10 years experience in digital consulting and have advised both small and big brands on how to develop digital strategies to achieve growth and how to optimise every dollar spent. Some of the brands I’ve worked on include Woolworths, Microsoft, Catch of the Day, Officeworks, Allianz, and Vodafone. I combine both high level digital strategy with expert tactical skills in SEO, Google Analytics, content marketing, and conversion rate optimisation. I can advice you on how to develop a content marketing strategy to drive onsite traffic and then increase conversions once they get there. I’ve taught the SEO for Marketers course at ADMA for the past 6 years and so needless to say I know SEO extremely well and can run you through the basics to more advanced techniques to get your site ranking on page 1. I'm especially interested in seeing how people can align their different channels into a cohesive whole - marrying the offsite and onsite experience - to provide a seamless customer journey. Can’t wait to chat.
$3.33 / min
(Hourly rate $200)
As Arlo & Co's CMO, my focus is on building the company's reputation, innovating marketing approaches, optimising comms and UX, creating world-class CX, developing insights, building relationships, and ultimately fostering the growth of the businesses. In previous roles I was in charge of developing and optimising business communications with evidence-based marketing across multiple platforms, by combining psychology and online behaviour with persuasive copywriting methods and kickass UX. I did this for some serious players in FinTech, digital search, real estate, and SaaS. Here are some of the things they trusted me with: • Building brand language style guides (that inform ALL business comms). • Uncovering compelling value propositions and identifying buyer personas. • Developing and executing integrated marketing strategies. • Crafting conversion optimised website and app copy (sales pages, onboarding flows, microcopy, etc.). • Creating comprehensive autoresponder flows (aka 'drip campaigns', 'lead nurturing', etc.). • Composing email marketing campaigns that get the $$$ rolling in. • Developing social media comms/content strategies that grow communities (and profits). Outside of my commitments to growing other people's companies, I've also spent time building my own business - www.onetinytribe.com - and chatting to rooms full of people about all things comms, email, social media, UX, CX, and startups.
$3.33 / min
(Hourly rate $200)
Internationally renowned user interface and experience designer, I’m one of the leading web designers in Australia. I’ve worked closely with Y-Combinator startups, Australian startups and leading businesses, including Adobe, Westpac, Snappr, Lantern, Freelancer, Hipages, Oneflare, Spaceship and more. I’m a freelance designer and consultant and specialise in reviewing website interfaces and user experiences and transforming these to increase site conversion, improve navigation and drive user satisfaction across the site. My work has featured across TechCrunch, Business Insider, TNW, The Australian, and Sydney Morning Herald. I also write for Shopify about UX and e-commerce, as well as my own weekly UX Design newsletter, with over 6,000 readers. On the side, I’ve also co-founded Product Hunt’s #1 Product of the Day UI Garage and Bukket. UI Garage has over 20,000 visits a month and delivers weekly design inspiration and patterns for product designers. Bukket is an all-in-one screen capture and recording Chrome Extension – try it out! Call request me if you need advice on how to improve your website interface and usability, or building a website or tech product.